Marketing Advisor ABM - Bilingual
Building on our past. Ready for the future
Worley is a global professional services company of energy, chemicals and resources experts headquartered in Australia.
Right now, we’re bridging two worlds as we accelerate to more sustainable energy sources, while helping our customers provide the energy, chemicals and resources that society needs now.
We partner with our customers to deliver projects and create value over the life of their portfolio of assets. We solve complex problems by finding integrated data-centric solutions from the first stages of consulting and engineering to installation and commissioning, to the last stages of decommissioning and remediation. Join us and help drive innovation and sustainability in our projects.
🎯 Purpose
We offer a flexible approach to working, because our people are safer, healthier, and more productive when they can balance work with life. That’s why we offer flexible and hybrid working options, so you can choose when, where and how you work.
The Marketing Advisor, ABM, is responsible for the strategic planning, development, and execution of account-based marketing plans for priority accounts across the APAC region. Reporting to the Senior Marketing Manager, you will partner with Sales and Account Development teams to design and deliver bespoke campaigns for core, transformative, and key accounts, driving pipeline acceleration and growth. This role requires close collaboration with internal account owners and teams. You’ll bring strategic marketing leadership, cross-functional alignment, strong communication, and project management expertise to the role.
📋 Responsibilities
Be a champion of our account management and sales processes, align with the objectives of the account team, and support their strategy through marketing programs that help achieve their goals and expand share of wallet within their accounts.
Work with sales and account teams to create, and execute a range of target pursuit campaign strategies to achieve sales and pipeline goals that are aligned to customer priorities.
Lead value proposition development/workshops to articulate clear account-specific messaging and demonstrated problems/solutions fit.
Leverage personas, journey mapping, and key moments to optimize accounts and campaigns.
Lead ABM APAC event strategy, delivering effective marketing communications and aligning efforts with strategic accounts in partnership with multiple stakeholders.
Collaborate and partner with the content, digital, events and creative teams on campaign concept, custom content requirements, digital marketing support/message testing, events and creative development to ensure effective campaign.
Track, measure and report on all ABM activity based on account KPIs and successes.
Communicate program status and positive results to key stakeholders that demonstrate effective customer contact strategies and on-time execution.
Create, maintain and optimize quarterly programs based on actionable data/insights, customer feedback, corporate priorities, and account strategy.
What you will bring
5+ years executing marketing campaigns B2B
🔍 Requirements:
Highly motivated, self-starter; independent critical thinker and problem-solver
Persistent, positive and self-reliant within given deadlines
Works well with others, can relate to people, and engages and builds relationships
Excellent communicator (via presentation, written, and spoken channels) and coalition builder; knows how to build organizational support and credibility across the company
Strategic thinker with a willingness to roll up the sleeves and do whatever it takes to meet individual and company goals
Strong attention to detail, is well organized, and able to manage multiple projects simultaneously
Relevant local experience and knowledge of markets, culture and/or key customers in the APAC region
Ability to work across time zones with global stakeholders
Bachelor’s degree or equivalent work experience required
If you need any accessibility adjustments, please make sure to mention it in your application
Moving forward together
We want our people to be energized and empowered to drive sustainable impact. So, our focus is on a values-inspired culture that unlocks brilliance through belonging, connection and innovation.
We’re building a diverse, inclusive and respectful workplace. Creating a space where everyone feels they belong, can be themselves, and are heard.
And we're not just talking about it; we're doing it. We're reskilling our people, leveraging transferable skills, and supporting the transition of our workforce to become experts in today's low carbon energy infrastructure and technology.
Whatever your ambition, there’s a path for you here. And there’s no barrier to your potential career success. Join us to broaden your horizons, explore diverse opportunities, and be part of delivering sustainable change